How Spray Tanning Can Improve Your Spa Business

Cosmetologist using aerograph for spray tan apply to young woman leg in beauty salon.

Spray Tanning for spas can be a great way to help your client’s enjoy the benefits that come with Tanning and if marketed properly can help you keep busy since this service has been gaining popularity and there’s no sign of it slowing down any time soon.

What is Spray Tanning

Spray tanning is a form of tanning that uses a water-based solution to produce a color consistent with the person’s skin tone. You should expect tanning to get you darker a tone or two. Spray tans are typically done in an automatic spray booth, which leaves the skin covered in a water-based solution that rapidly hardens and protects against Sun Damage.

A spray tan will typically get darker with time, after the initial glow, and that’s perfectly fine because the DHA is reacting to the skins amino acids. Once the sitting period is done, you can wash the body without soap or body wash.

The wash, about 24-hours after application, is to rinse the cosmetic bronzer off your skin after all the good stuff is already soaked in.

How to Market Your Tanning Services

Tanning services can be a great way to have clients become weekly regulars because reapplication of tans can be done about once a week. This means you can easily sell your tanning services as packages or a monthly subscription which will give you the opportunity of having those clients come in often than the regular clients.

A great angle that you can use to market your tanning services is the fact that it significantly reduces the risk of skin cancer while giving a beautiful glow that is actually noticeable.

Spray Tanning and Facials

Spray tanning and facials do not neccesarily go hand in hand and the services need to be combined in a smart manner.

It is ideal to tan about two days after a facial and not the other way around as a facial after tanning would disrupt the consistency of the spray tan. Also, tanning too close to a facial session might disrupt the flow of the active ingredients as it also targets the skin pores and this makes exfoliation one of the best treatments to combine with spray tan. In fact you can easily tan 12 to 18 hours after an exfoliating treatment.

What Skin Type Should You Tan

In the past, spray tanning wasn’t recommended for people who had darker skin tones because the results were often unnatural-looking and orange. Luckily, modern technology has made it possible to offer spray tans that work well for all skin types, even those with darker complexions.

If you have sensitive skin, it’s important to make sure your spray tanner is using a solution that isn’t too strong for your skin. The solution should also be pH-balanced so that it doesn’t cause irritation.

Benefits of Spray Tanning

Spray tanning provides you with the benefits of sun tanning without exposure to the sun. This is why the most significant benefit of spray tanning is highly reduced chances for skin cancer.

Since spray tanning comes with the advantage of giving you an even glow, most people will see small marks or signs of pigmentations covered. There are some spray tans that come with hydrating ingredients and would only help to improve the radiance of your skin.

How Spray Tanning Improves Your Business

As noted earlier, spray tanning can improve your business by ensuring that you have an higher influx of clients and those who will visit your spa multiple times a month. There’s a chance of them bumping into a treatment they would love to try or give them the benefit to meet a local who would hint them about how amazing the service they are getting from you is.

Also, it affords you the opportunity to meet new clients who have never tried professional skincare but are interested in spray tanning.

One of the most significant things it can do for your spa though is give you a fairly predictable revenue stream.

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